The Liberals released an AI advertisement with an alien as the main character(Image source: The Guardian)
Topic:
As the 2025 Australian Federal Election approaches, artificial intelligence becomes the centre of this political campaign, bringing innovation to this political election. From AI-generated campaign adverts to dolls used for spoofs, or auto-tuned rap videos. Political parties and political activists are using AI tools to create opinions and engage voters like never before.
According to The Guardian, The Liberals has released an AI-generated advertisement, Australia’s first fully AI-generated campaign advertisement, to promote a reduction in fuel tax, using a variety of AI tools such as Midjourney, Sora and Runway.
Therefore, this commentary will explore the influence of this AI innovation for Australia’s politics, including the advantages and risks it brings, such as the positive impact of increasing voter participation or the risks and problems of spreading false information. I will interview AI ethics experts and election regulators to understand the existing legal loopholes and explore whether there are areas that need improvement.
The use of ai may lead to the manipulation of election public opinion(Source: scroll.in)
Genre:
News Commentary
chosen Publication
I hope to choose The conversation as my publication，because The Conversation provides expert insight and in-depth analyses of contemporary social and political issues, particularly topics involving technology, ethics and democracy. It is ideally suited to discussing the use of AI in Australian politics.
target user group:
- Scholars and university students in the fields of media studies, political communication, digital ethics and artificial intelligence.
- Policymakers and government staff interested in elections and digital regulation.
- Journalists and media professionals seeking commentary on AI and elections.
Ideas:
The article will explore the creative potential and ethical risks that AI-generated content brings to election campaigning, as well as analysing its implications for Australian democracy.
Sources of Information:
Interviewees
- Scholars and researchers studying artificial intelligence and digital media ethics
- Personnel in departments concerned with political elections
Online Sources
- The relevant reports of the Australian strategic policy Institute
- The relevant news of Guardian
- ABC: AI and Elections
- Pursuit
Multimedia
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Screenshots and examples of AI-generated political content.
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Infographics showing ad spend, engagement rates, and campaign trends.
Hyperlinks
Hyperlinks to multiple authoritative sources are embedded in the text, with the links appearing as keyword embeddings that can be clicked on to open in a new web page, enhancing the reader’s reading experience and the reliability of the article.
Interactivity
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Online polls asking readers about their concerns on AI in politics.
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Comment section for audience views on regulating AI in elections.
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