I chose the story of Uber halts self-driving tests after pedestrian killed in Arizona ,which was posted by the Verge , mainly analysed through both website and mobile versions.
Based on “Writing for the Web ”(Bradshaw, 2018), the online delivery of this news story could be improved through the following principles to meet the users needs :
-Subtitle : This news added quite an unnecessary subtitle which is similar to its main title while a news title should be keep clear,short and simple.
-All links were relevant but the pink font color was too shiny, it would direct the readers’ eye more to those links rather than content.
– The feature image was an unclear -logo vehicle. Besides this, an dynamic advertising was featured at the top of sidebar , at first glance, no useful information provided above the hold.
Interaction and interface design improvement
–A search bar need to add in the mobile version.
–Category : Because this news was classified in “More” category, both of the two versions were confusing to find it by filtering the categories . To make it belongs to the “Tech” part would be appropriate for searching.
– Comment : The mobile version has a button for view comments , but the online one automatically showed them all. It is essentially to keep interface simple and easy for viewers review the news content.
Bradshaw, P. (2018). Writing for the Web. In The online journalism handbook: skills to survive and thrive in the digital age (pp. 72–98). Routledge.
Hawkins, A. J. (2018, March 19). Uber halts self-driving tests after pedestrian killed in Arizona. Retrieved March 26, 2018, from https://www.theverge.com/2018/3/19/17139518/uber-self-driving-car-fatal-crash-tempe-arizona
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